Hack 58 · Grow Your Earnings
Bundle Your Offerings
Bundling combines related services into a single package priced below the sum of its parts, which raises what each customer spends while saving you the effort of selling twice. Buyers pay for convenience and a simpler decision. Bundles typically raise your average sale and fill your schedule with fewer, better clients.
How to do it
- Identify services your customers already buy together.
- Package them at a modest discount to buying separately.
- Lead with the bundle rather than offering it as an afterthought.
What it typically saves
Raises average revenue per client while reducing selling effort.
Questions people ask
Am I just discounting my work?
Not if the bundle raises the total sale. A slightly lower rate on a much larger booking usually means more money for less selling.
How many options should I offer?
Few. Too many choices stall the decision, and a stalled decision is a lost sale more often than a delayed one.
What if they only want one part?
Keep the individual services available at full price. The bundle should be the better deal, not the only option.
Go deeper
This is the short version. The full walkthrough lives in Earn More Now, book 3 of The Everyday Money Upgrade — where this hack comes with how to design bundles from what clients already buy together, the pricing gap that makes them convert, and presenting options without stalling the sale.
Free: the 5 Quick Wins guide
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